Mandating and Incentivizing Health Care

(((The logic of mandates and penalties in health insurance; it's really hilarious to be lectured on how the penalties actually have to mean something by industry representatives with actuaries who probably do those very calculations for every move these companies make.)))

Blue Cross/Blue Shield representative on Morning Edition this morning sounding all sternly maternal, pointing out that a mandate has to be a mandate, and if there's no penalty for not buying into the health care system, people will find it much more reasonable to pay some small fine than to pay what it takes to buy insurance.

Wait, you're saying small fines for breaking the laws, not abiding by guidelines, missing certain kinds of targets, and so on, those fines can be worth paying when you stand to pay less overall -- or even, let's say, make lots more money -- by going ahead and doing what you're not supposed to do?

Shocking. It's as if the private sector has thought about this before. And, well, it's like they've all become . . . socialists! Obama wins!